Limited Numbers Done Right
Next up comes the limited numbers method. Only allowing a limited number of people into the site at a particular time, or only allowing a particular amount of people to buy at a particular price. Again, quite widely used, and both catering to impulse buyers as well as adding value, depending on which method you’re using. Now this one I especially like.
One of my previous sites has this very system up and running, where I only let a few hundred members in at a time. It’s a membership site of course, so reoccurring incomes all around for me, and it makes my members feel a little lucky. Some of them have even told me this themselves, and I’ve had requests from my list on several occasions asking when a spot will become available because they really wanted to get in.
Now you might say that I’m losing money on such a deal, only letting people in a small number at a time, but it really doesn’t happen like that. The reason the limit was set in the first place was so that I’d have time to start working on other projects and could run my other sites on autopilot, so you could say I discovered this one by accident.
Don’t forget that you can always raise and lower your limits if you do try this, which I highly recommend you do try, even if limiting numbers doesn’t suit your situation, limiting numbers on a lower price, very likely will suit every situation, not to mention it always amazes me how far word of mouth travels about this.
Standard Testimonials.
Next up comes the hugely widespread and popular standard testimonial. I’m only going to touch on this, because there really isn’t a huge amount to say, and I highly doubt anyone out there has never seen one. A standard section of text either throughout your sales letter, down the side of your nav bar, on a separate page or a database of happy customers works without a problem and goes a long way to cementing in your customers minds that your product is good.
This is especially true if the person or people writing are well known and respected in your field. Try to get in contact with at least one well known, hand them your product for free, and request a testimonial for it.
© 2009, Work At Home Covert Opps!. All rights reserved.
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